Introducing The Bleu Concept

The Bleu Concept, an exciting new homegrown fine jewellery brand, is set to make its mark on the regional and international stage. Founded by Emirati designer Maryam Khalid, The Bleu Concept merges innovation, creativity and cultural influence into each meticulously crafted piece. An interior designer by profession, Maryam Khalid’s passion for design extends far beyond the boundaries of traditional artistry. With a mind filled with mystery and creativity, she channels her love for beauty and complexity into every aspect of The Bleu Concept. At the heart of The Bleu Concept’s debut collection, ‘Reflection of Light,’ is the exploration of Light - its power, beauty and reflection. Maryam's fascination with light’s interaction with nature is embodied in each piece, while celebrating the diverse hues of blue found in nature.